fbpx

Our Story (so far!)

by Kevin Middleton (360TFT Founder and Current Arbroath FC Women Manager) 

My coaching journey began unexpectedly when my son joined grassroots football. Asked to volunteer as a coach, I embraced the opportunity without hesitation. Despite lacking experience, I fell in love instantly, catching the "coaching bug." Sharing knowledge and building team spirit became my passion, as I discovered mutual learning between the team and me.

Once my son stopped playing, I became deeply passionate about football and coaching. I loved nurturing young players, both on and off the field, sharing my own experiences and watching them grow. Yet, the challenges of grassroots football took a toll. Limited time and scarce opportunities hindered our progress, and I yearned to find a better solution to unlock their full potential and competitiveness.

Driven by passion and bursting with ideas, I launched my private football academy to empower young players in my local area. My business expertise outside of football fuelled my confidence in this thrilling new venture. Wasting no time, I set the wheels in motion, armed with the knowledge and determination to make a real impact.

Valuable traits, like ideas and enthusiasm, aren't enough to run a successful football business.

Yet, defying odds, my academy thrived with 300+ players. The lessons learned led to a second academy's rapid expansion, starting from zero to boasting an astounding 500+ players – a dream for many football businesses.

From rags to riches, there's a reason for this story. Starting a football business without a clear plan is like a journey without a map. Success and growth require guidance to navigate obstacles. That's why I created this website, aiming to address problems in how football businesses are run and assist private owners who may lack business experience.

Coaches shouldn't pay exorbitant fees for knowledge; my website offers affordable access.

Players aren't forgotten either. Our apps gamify free play for extra practice without a coach. We even have a current professional footballer involved, allowing us to reach many players via this platform.

Stay tuned! Resources for adult players, born from my professional experience, will be released soon. 

Why am I doing this? Coaching is my true passion, and it has become a fulfilling and enjoyable part of my life.

Beyond that, I aim to nurture the future of football and society. Helping you means investing in the success of future generations. Football imparts crucial life skills to young minds, shaping a better world for them.

Kevin Middleton is a dynamic entrepreneur extraordinaire! With numerous thriving businesses in diverse industries under his command, passion and dedication know no bounds.

🌟 Coaching: With a magic touch, he coaches players at all levels, from budding beginners to seasoned pros, igniting thousands of football dreams.

⚽ Building Football Empires: Fearless and visionary, he crafted two colossal development programs and academies, welcoming over 800 players.

💼 Business Mastery: He transformed three fledgling enterprises into magnificent money-making machines, hitting the dazzling 6-figure milestone not once, not twice, but THRICE! 

>